IMC Connect! 2022

IMC Connect! started as a one-day event filled with valuable discussions and hands-on workshops on marketing in 2022.

During this event, experts like Chris Chiames from Carnival Cruise Line and Dr. Tim Coombs from Texas A&M University lead discussions about Crisis Communication, sharing the latest trends and strategies. In the afternoon, Dr. Rebecca Britt from The University of Alabama revealed the secrets of Social Media and Big Data Analytics, showing us the future of marketing.

Beyond learning, students had the opportunity to meet industry leaders and network for their careers. The event ended with raffles for students and a prestigious IMC Connect! Research Award presentation. It was a celebration of innovation, a place to explore ideas, and a network of opportunities. IMC Connect! 2022 was more than just a conference; it was a journey toward the future of marketing communications, and it sparked the growth for every IMC Connect! conference since.